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MicoCraftHubResearch Lab

About the research

Listening before we build.

MicoCraftHub is exploring how a trusted digital marketplace can make it easier for customers to find skilled people—and for skilled people to build stronger businesses.

Our primary research question

“What would make a Nigerian craft and service marketplace genuinely useful, trustworthy and fair?”

300 voices3 audiencesNationwide

How it works

From your experience to a better product.

01 · Listen

Collect structured and open-ended feedback across customers, artisans and SMEs.

02 · Analyse

Compare needs by audience, location and digital readiness without exposing individuals.

03 · Prioritise

Turn repeated pain points into clear product and policy decisions.

04 · Build

Test solutions with the people who will use them, then measure what improves.

A respectful research promise.

We minimise personal data, use secure infrastructure, restrict raw response access, and share findings only as grouped trends.

V

Voluntary

Participation is your choice. You can stop before submitting.

P

Purpose-limited

Answers are used to understand needs and plan MicoCraftHub.

T

Transparent

We explain what we collect and ask permission before GPS or uploads.

A

Accountable

Admins have role-based access and important actions are logged.